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How Trackbacks can increase blog traffic

When I started blooging I did not know what a trackback was and how to use it effectively till I come across an article by Intenet Entrepreneur Yaro Starak on blogging for beginners

So what is a trackback? A trackback is a form of blog communication that links two or more relevant blog entries together. One blogger writes a post that references another blog’s post which is relevant to his article and fills out the trackback section. When the blogger publishes the post, the blog leaves a trackback on the other blog’s post, which usually appears in the comments area as a truncated summary with a link.

Each blogging software system handles trackbacks differently. In Wordpress blogs all you need to do is include a link to the other blog’s post like I have done to Yaro Starak’s article in this post. The link to the post should be made to the trackback URL of the post.

Trackbacks are good because they bring traffic to your blog when you trackback other blogs. And if someone trackbacks your posts, it is good too because it means that the other blogger has read your blog and found something interesting in your blog. And depending on the blogging software, there is a good probability that they also made a direct link to your blog while trackbacking your post. So to summarize

• Trackbacks bring targeted traffic to your site, and posibility increase your number of loyal blog readers.
• Trackbacks create high quality relevant incoming links and possibly increase your site ranking in search engines.
• Trackbacks share your ideas on the topic with the original author.
• Using Trackbacks is an easy way to let the world know about your website.

However, I am strongly against traackback spam which involves sending trackback blindly to high ranking blogs. It is better to follow trackback etiquettes and only send trackbacks to selected websites that are related to your post.

Common SEO Techniques | Search Engine Optimization Tips

SEO can be performed site wide but the way we do this is by using the same SEO techniques on each page one at a time. So although it is common to say a website is search engine optimised in fact we mean that each page of the website is search optimised. Okay, so it should be clear now that SEO for your website is vital for your websites success online. Now, the question is how do we start optimizing a website? As there are so many SEO techniques that we could implement I take you through the three that are generally considered the most important by SEO experts.

Identifying Keywords and Key phrases

This step sets the scene for the web page to optimise. We need to do some research using keyword tools, like Google Adwords and Overture Inventory keyword tools. Using these two tools we can input our main term used on the current page we are trying to optimise. We should record the results from these and then order by search volume. We then weed out any irrelevant terms and are left with a list of highly searched and highly relevant terms to this page.

Titles

It is common opinion among SEO professionals that the Title of a webpage is THE single most important SEO aspect of a webpage. The title of the webpage is the first thing a search engine views and tries to interpret. It is important to ensure that the title is unique across your whole website and that it is highly related and relevant to the content of the webpage. We like to use between 4-10 words in the title tag

Duplicating Web Page Content

Often websites reproduce information that is copied from other websites. This is a very bad thing to do and search engines are so smart now that they check to duplicated content both within the same website and across all websites pages within their index. It is very important to ensure your website has unique content across the whole Internet. You can write unique articles or how to’s or you can find someone who will write unique content for you. If you currently find that a lot of your pages are listed in the supplemental index on Google then making sure the titles, descriptions, meta keywords and all of your on page content is unique is how you would pull them out of the supplemental index.

This brings us to the end of the Introduction to Search Engine Optimization. I Hope that you must have understood the techniques of SEO and may be on track to Search Engine Optimization.

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How to get traffic from Facebook

Facebook is not the first social network but it is the most popular one. There have been many other social networks before Facebook and while some of them were popular at some point in time, none could reach the popularity of Facebook. In addition to keeping in touch with your friends, Facebook can be (and is) used for business. You can use it to promote your products and services, to acquire new clients, or to get traffic to your site.

Like Twitter, Facebook is just one of the many ways to get some traffic to your site. Many marketers believe that it is just a matter of time for the traffic from Facebook, Twitter and the other major social networking sites to surpass the traffic their sites get from Google.

While this time might come, don't take this as a promise that even if you do everything right, Facebook, Twitter, or any other similar site will do traffic miracles for you. For some people Facebook works like a charm, for others it doesn't work at all. The same applies to Twitter. You can't know in advance if Facebook and/or Twitter will crash your server with traffic. Just try both and see which one (if any) works for you.

Unlike Twitter, which is very simplistic, Facebook offers more possibilities. Yes, you might need more time in order to explore all the possibilities and take advantage of them but hopefully these efforts will have a great return in terms of traffic. Here are some tips that can help you turn Facebook into a traffic monster

Examples of Web Directories

There are hundreds and thousands of search directories but undoubtedly the most popular one is DMOZ. It is a general purpose search directory and it accepts links to all kinds of sites. Other popular general-purpose search directories are Google Directory and Yahoo! Directory. The Best of the Web is one of the oldest Web directories and it still keeps to high standards in selecting sites.

Besides general-purpose Web directories, there are incredibly many topical ones. For instance, the The Environment Directory lists links to environmental sites only, while The Radio Directory lists thousands of radio stations worldwide, arranged by country, format, etc. There are also many local and national Web directories, which accept links to sites about a particular region or country only and which can be great if your site is targeted at local and national audience only. You see, it is not possible to mention even the topics of specialized search directories only because the list will get incredibly long. Using Google and specialized search resources like The Search Engines Directory, you can find on your own many directories that are related to your area of interest.

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